What should agents do if their client has difficulties during the enrollment process?

Agents should assist clients directly and provide guidance during the enrollment process because navigating health insurance options can be complex and overwhelming, particularly for those who may not be familiar with the available choices or the enrollment procedures. By offering personalized support, agents can help ensure that clients understand their options, are aware of any important deadlines, and can complete their enrollment successfully.

This provision of direct help aligns with the agent's responsibilities to advocate for their clients and facilitate access to coverage. Additionally, effective assistance can lead to a smoother experience for clients, increasing the likelihood of them choosing a plan that meets their needs. Providing guidance empowers clients to make informed decisions, which is crucial in a system that can otherwise seem daunting.