What role does an agent or broker play in Marketplace applications?

An agent or broker plays a crucial role in assisting and guiding consumers through the enrollment process in the Marketplace. This includes helping individuals understand their coverage options, answering questions about the plans available, and offering support in completing the application for health insurance. They serve as intermediaries who ensure that consumers have the information they need to make informed decisions regarding their healthcare coverage.

By providing personalized assistance, agents and brokers help consumers navigate the often complex health insurance landscape, making it easier for them to find a plan that suits their needs and budget. Their function is pivotal in fostering a smoother enrollment experience, which can lead to higher enrollment numbers and increased satisfaction among consumers with their chosen health plans.